งาน Thai Beverages Public Company Limited 43 ตำแหน่ง

17 ตุลาคม 2562
รหัสงาน: BK-146766
Brand Manager - Non alcohol Beverage

Main responsibilities:

  • Develop and execute brand strategy and plan
  • Manage day-to-day activity of the brand to ensure that strategies are effectively executed
  • Ensure that brand budget and business targets are met
  • Lead the development and implementation of important brand initiatives that support brand strategy 
  • Implement agreed communication plan (with agencies where appropriate)
  • Manage and ensure brand profitability (brand P&L)
  • Ensure marketing spending are properly allocated
  • Explore new markets/products and introduce new brands where appropriate
  • Work with Trade Marketing team to ensure effective execution
  • Work with marketing intelligence team to ensure accurate and timely availability of required data
  • Analyze data to obtain consumer insights that will grow the brand

Candidate:

  • Degree in Marketing or related field
  • Minimum 7 years experiences in brand management (preferably FMCG or beverage)
  • Full command of marketing principles and media management
  • Ability to engage international and local brand teams effectively
  • Financial management and project management skills
  • Understands implications of actions on the brand and business
  • Ability to align activity to strategy
  • Innovative as well as willing to search & spin
  • Strong presentation and communication skill in English

Contact Information :-
K. Ratirat    Tel. 02-078-5981

Office of Human Capital

THAI BEVERAGE PUBLIC COMPANY LIMITED


รายละเอียดงาน:

Thai Beverages Public Company Limited
http://www.thaibev.com/
Thai Beverages PCL is Thailand's the largest alcoholic beverage company, marketing leading beer and spirits brands such as Chang, Mekhong and Sangsom. We are a fully integrated company, involving in production of raw materials through brewing and distilling to marketing, warehousing and distribution of all our finished products. We are committed to quality, responsibility and support to our community. Due to our expansion, we are looking for high potential candidates to join our successful team.

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