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27 August 2026
Job ID: BK-267335
Commercial Strategy & Campaign Manager
Salary negotiable

About the role

Drive commercial growth by leveraging Sales & Commercial Data to identify opportunities, develop strategies, lead campaigns and initiatives, and deliver measurable incremental sales and business results.

Key responsibilities

  • Analyze Sales Performance vs. Target by branch, channel, product, and campaign to identify Sales Gaps and Growth Opportunities.

  • Develop Commercial & Sales Growth Strategies based on data and market insights to drive sales growth and generate incremental sales.

  • Develop and optimize Channel Strategy and Promotion Strategy aligned with business objectives and channel performance.

  • Develop Sales Recovery Plans and Action Plans for underperforming branches or channels, with regular performance tracking and optimization.

  • Lead Marketing Campaign Planning from strategy development through execution and post-campaign performance evaluation.

  • Analyze campaign and promotion effectiveness to identify opportunities to improve ROI, sales contribution, and incremental sales.

  • Work closely with Marketing, Operations, Digital, Finance, and other cross-functional teams to ensure successful execution of commercial initiatives.

  • Prepare Sales Performance Reports, Commercial Dashboards, and Management Insights, including clear recommendations and action plans.

  • Lead end-to-end Campaign Development, including objectives, target audience, offer, channel, budget, execution, and post-campaign analysis.

  • Develop Promotion Strategies to increase transactions, average ticket size, and customer frequency.

About you

  • Bachelor's degree or higher in Business Administration, Marketing, Economics, Finance, Statistics, or a related field.

  • Minimum 5–8 years of experience in Commercial Strategy, Sales Strategy, Business Development, Marketing Strategy, Revenue Management, or a related field.

  • Proven experience in Sales Performance Analysis, Commercial Planning, Campaign Management, and Promotion Strategy.

  • Experience in F&B, QSR, Retail, E-commerce, FMCG, or other consumer-driven businesses is highly preferred.

  • Strong experience in developing and executing sales growth initiatives, promotional campaigns, and commercial projects.

  • Experience working with Sales Data, Business Performance, Channel Performance, and Campaign Analytics.

  • Proven track record of delivering Incremental Sales, Revenue Growth, Transaction Growth, or ROI Improvement.

  • Experience in managing cross-functional projects and working closely with Marketing, Operations, Finance, Digital, and other business functions.

  • Strong analytical and problem-solving skills with the ability to translate data into actionable strategies.

  • Advanced proficiency in Microsoft Excel / Google Sheets and PowerPoint; experience with Power BI or other data visualization tools is a plus.


Apply Now

Job Details:
  • Job Functions:
  • Location:
    Bangkok, Thailand
  • Salary:
    Salary negotiable

Domino Asia Pacific Co., Ltd.
Domino's is an American restaurant chain and international franchise pizza delivery corporation headquartered at the Domino Farms Office Park (the campus being owned by Domino's Pizza co-founder Tom Monaghan) in Ann Arbor Charter Township, Michigan, United States, near Ann Arbor, Michigan. Founded in 1960, Domino's is the second-largest pizza chain in the United States (after Pizza Hut) and the largest worldwide, with more than 10,000 corporate and franchised stores in 74 countries. We are proud to bring the world famous pizza flavor to Thailand. Our first store was opened in December 2012 at One Fenix Square Sukhumvit Road Soi 22, Bangkok.
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