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04 August 2020
Job ID: BK-236064
Brand Manager Sport – Running shoe & Bike
Job Descriptions:

  • Develop marketing plan & strategy to drive brand performance
  • Provide brand support including POS development & brand assets / kit to commercial team
  • Implement and execute marketing activities according to yearly marketing calendar
  • Leadership in Project / Campaign / Brand partnership / New Product Launch (NPD)
  • Lead and engage with bike community to strengthen brand position
  • Take lead in product training to consumer and commercial team
  • Monitor, analyze market and consumer’s insight to unlock brand performance
  • Monitor & review competitor’s marketing activity
  • Manage and control A&P spending to be in line with yearly budget 
  • Monitor, analyze, and evaluate product/brand performance regularly to improve brand & sale performance
  • Maintain liaison with agency, other departments, and suppliers to ensure good coordination and effective implementation of plan
  • Responsible for all assigned marketing / related task by brand & marketing

Job Qualifications:
  • Male Age 25 – 35 years.
  • Bachelor / Master Degree in Marketing
  • Experience in the position  3-5  year
  • Marketing, Content & Digital Communication, Marketing Strategy, and Passion in Bike  
  • Microsoft Office: Power Point, Excel, Word, etc
  • Fluent in English skill : speaking, reading, and writing

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Job Details:

  • Five-day work week
  • Performance bonus
  • Flexible working hours
  • Travel allowance
  • Medical insurance
  • Life insurance

Mentagram Co., Ltd.
Founded in 2010, Mentagram is an international trading company located in Bangkok, Thailand. Mentagram consists of three separate business units: Mentagram Trading, Mentagram Design Consulting, and Mentagram Motorsports. Mentagram is the sole distributor of GoPro, Vanmoof, Bern, Nutcase, Zing Anything, Midland etc. Please visit us at

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