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17 January 2020
Job ID: BK-178712
Brand Campaign Manager

Our company is one of the largest fin-tech company with presence across 6 countries in Southeast Asia. is seeking candidate who's will join our company’s journey to accomplish the mission of enabling everyone with access to innovative financial services, leading to better lives. 



  • Deliver brand campaign strategies based on analysis of current brand perceptions, competitive landscape, product/service offerings, and consumer insights that help to achieve desired brand equity and e-wallet app usage
  • Develop brand communication materials across media channels (e.g. contents on social media, website, electronic direct mail (EDM), in-app banners; organic & paid channels) by collaborating with in-house creative, digital marketing teams, and agency partners that express brand identity and key messages
  • Execute corporate sponsorship programs that reinforce overall brand equity and e-wallet app usage by collaborating with inter-business unit teams and strategic partners
  • Develop and execute on branding initiatives for external (users/regulators/partners) and internal stakeholders (employees) by collaborating with cross-functional teams (e.g. commercial, risk & fraud, product, customer service, and HR)
  • Set relevant KPIs to measure the performance of brand campaign & communications



  • 3-5 years of work experience in brand communication and content creation (experience from either creative agency and/or in-house marketing team)
  • Proven track record in creating branded content on social media channels; experience in creating below the line (BTL) communication will be an advantage
  • Has solid knowledge of brand communication practices
  • Passion for brand-building, digital marketing, and consumer lifestyle
  • Positive can-do attitude; not afraid to get ‘hands dirty’; strong sense of ownership, and data-driven approach for brand communication work
  • Analytical yet creative: strategic-thinker that embraces creativity
  • Natural collaborator: works effectively with multi-functional teams to drive results
  • Can handle complexity well; able to work in multiple projects in a dynamic business environment
  • Excellent Thai-English written/verbal communications, copy-writing and presentation skills
  • Minimum of Bachelor degree in marketing/branding (or related field)
  • Any prior experiences with fin-tech/financial services will be an advantage
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Job Details:
  • Employment Type:
    Full Time, Permanent
  • Career Level:
    Senior Level
  • Required Qualification:
  • Required Experience:
    3 years
  • Company Industry:
    Information Technology
  • Location:
    Prakanong, Bangkok, Thailand
  • Salary:
    Salary negotiable

  • Five-day work week
  • Performance bonus
  • Flexible working hours
  • Medical insurance
  • Dental insurance
  • Life insurance

Ascend Group Co., Ltd.
About Ascend Group Ascend Group comprises of online businesses with presence across 6 countries in Southeast Asia. We are passionate talents with a dream to redefine the paradigm of businesses and living by our mission of creating opportunities for all through world-class digital platforms and services.  We operate several businesses under many recognizable brands on the market that includes: Fintech / E - Payment   TrueMoney Ascend Nano   E - Commerce / E - Procurement   WeLoveShopping WeMall Pantavanij Ascend Travel Fulfillment   Aden   Digital Enablers   TrueIDC Egg Digital   Come join us to make a difference to millions of lives in Thailand and  the region  through the power of digital transformation !   Apply now for the opportunity to be proud in having a truly meaningful and rewarding career that awaits you .   Benefits:   Five - day work week Flexible working hours Life insurance Medical insurance Performance bonus Provident Fund
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