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18 March 2020
Job ID: BK-200594
Brand Manager (Footwear)
Job Summary:

Leading and developing plans and strategies for brand and portfolio of products to achieve the business’s objectives, gaining and optimizing business potential and profits, driving operational excellence, maximizing resource to develop high performing team and ensuring the brand KPIs including business growth and profit objectives are achieved.

Responsibilities:
  • Being fully responsible and managing P&L and EBIT of the brand in the portfolio.
  • Leading all functions in the brand under responsibility including Sales, Operation, Marketing & CRM, product sourcing and strategy, visual merchandising, stock management and business expansion is in line with the principle alignment.
  • Developing and setting up plans, policies, and strategies for brand and product management to create mutual understanding throughout all related functions.
  • Planning and overseeing all aspects of products and marketing initiatives and activities such as the setting of style and brand guidelines as well as brand vision and value proposition to ensure goal achievement of the brand.
  • Developing product strategies and tactics to ensure effective product placement relative to market opportunity.
  • Coordinating and assisting with product development for a specific product, brand, pricing, and product launches to develop new business opportunities.
  • Leading and understanding the consumer behaviors including analysis of competitive brand and product, and sales forecasts and relevant financial reports to support brand and product management effectively.
  • Understanding and driving retail concept of “Omnichannel” for applying in own function to improve and enhance productivity and sales growth.
  • Forecasting, monitoring and analyzing sales, promotion, and inventory performance.
  • Collaborating with cross-functionally with key stakeholders inside and outside; Marketing, Sales Operation, Finance, Supply Chain, and Brand Principle.
  • Leading and managing a team to ensure high and effective performance.
  • Planning and managing a set of KPI’s to achieve overall budgets including sales, margin, inventory, markdown costs, provision management, staff costs, and OTB budget.
Qualifications
  • 37-45 years old.
  • Good command of English.
  • Having experience for more than 10 years in fashion lifestyle including shoes, bags, and clothes. 
  • Experienced in handling revenue sales target of 500-1000 MB per year.  
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Job Details:

PRTR Recruitment & Outsourcing
https://www.prtr.com/
Since PRTR’s establishment in Thailand in 1990, we have been a part of a roller coaster ride called Thailand's economy. We have witnessed the highs of the property boom, the collapse of the currency, the pain Thailand suffered facing up to the stringent demands of the IMF, the demise of the American mortgage market, Thailand’s ongoing political power struggle and the recent devastating floods. We are now playing our part in Thailand's future, which will see a steady annual growth, improved health and welfare services, a decrease in poverty, an increasing domestic demand from a growing middle class and a business environment that dictates transparency and increased honesty.   We currently have 5 offices in Bangkok and 2 offices in the Eastern Seaboard of Thailand employing a total of 232 staff with a further 41 staff supporting our client partners at their locations in Thailand. Our plan is for PRTR to become Thailand’s most successful recruitment, staff outsourcing and business process outsourcing services group of companies.  

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