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14 October 2020
Job ID: NKP-1731
Digital Marketing Manager

Responsibilities

  •  Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Design, build and maintain our social media presence
  • Managing real time bidding campaigns on multiple platforms of JKN (focused on Facebook/Instagram ads, Display ads, etc).
  • Measure, analysist and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Campaign types: including, but not limited to: Media buy campaigns (budget, impression or click based), CPL campaigns (conversion rate optimization, ROI optimization), and social ads (engagements, likes, share).
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Generating audience and tracking pixels for campaigns and also plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Carrying out daily optimization for a number of assigned on-going accounts by using instrument conversion points and optimize user funnels
  • Acquiring in-depth knowledge of marketing channels, including Google, Facebook, Instagram, SEM, GDN, YouTube and Twitter.
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
  • Managing budgets and allocating amounts appropriately.
  • Perform / do the job assigned by supervisor and CMO

 

Qualifications and Experiences:

  • Minimum hold of Bachelor’s degree in marketing, digital marketing or any related fields, 3-5 years of experience in digital agency or digital marketing field such as PPC, GDN, Youtube, FB, SEM and/or SEO experience.
  • Strong experience in supporting the business in prioritizing portfolio of projects and delivering agreed portfolio
  • Excellent communication and influencing skills
  • Experience managing PPC, SEO, affiliate programmes, creative optimization, landing page analysis, keyword generation, and bidding analysis is desired.
  • Strong understanding of current online marketing concepts, strategy, best practice and able to analyze metric data and convey recommendations appropriately to supervisors.
  • Experience in ecommerce, SEO, PPC, Email marketing, and social media.
  • Previous experience in a similar digital marketing role and understanding of web analytics (traffic & conversion metrics, channel and user analysis).
  • Must have a good command of both English & Thai (speaking, reading and writing).
  • Certifications e.g Google Adwords Professional, FB, Doubleclick Certification are a plus.

 

 JKN Global Media Public Company Limited

JKN Gallery Sallaya Building,

45/14, Moo 1, Songkanong, Sam Phran District, Nakhon Pathom 73210

Tel : 034310569 ฝ่ายทรัพยากรบุคคล

 

Apply Now

Job Details:

Benefits:
  • Five-day work week
  • Performance bonus
  • Flexible working hours
  • Medical insurance
  • Life insurance

JKN Global Media Public Company Limited
URGENTLY REQUIRED!!! Established in 1987, JKN Global Media Co., Ltd is one the leading multimedia Companies in Thailand, providing education end entertainment programs. For the last 25 years, JKN global Media Co., ltd has been the sole regional distributor of international documentaries and movies, owning the rights to distribute BBC programs. Since then, JKN Global media Co., ltd has added National Grographic, History Channel, Discovery Channel and Animal Planet to its portfolio of programs. JKN Global Media Co., ltd offers quality content from Asia, Europe and North America and covers all areas of the media and entertanment business with 9 distinct departments: 1) JKN global Media, 2) JKN Channel. 3)JKN Living, 4)JKN Megatist, 5)JKN Connect, 6)JKN Broadcast, 7)JKN Travel, 8)JKN Energy, 9) JKN Originals
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