WPP (THAILAND) LTD. - GROUPMJob ID: BK-132113 | Location: Klongtoey, Bangkok, Thailand
Overview of the role:
A media buyer negotiates with publisher to acquire cost-efficient and budget-conscious advertising space, sponsorships, or product placements. A buyer must understand his or her clients' needs and wants and research what media are available in the markets afforded by a client's budget. Media buyers need to form good relationships with Publisher obtain the best prices and values for advertisement placements, campaigns, or even media bundles. Buyers also set up campaign on Ad Sever and verification platform, monitor the campaign to go live as plan and make sure stat countered.
Analytical thinking, communication, persuasion, and research abilities are instrumental to a media buyer's success.
For supervisor – manager level:
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