Skillsolved Recruitment Co., Ltd.

Job ID: BK-149202 | Location: Bangkok, Thailand
22 October 2019 Print Report Share

Skillsolved Recruitment Co., Ltd.

Job ID: BK-149202 | Location: Klongtoey, Bangkok, Thailand

Digital Service Manager

The ideal candidate is a detail-oriented, creative, collaborative, and entrepreneurial analyst/researcher with expert knowledge about social analytics tools/platforms, audience intelligence, and marketing & advertising technology. An eye for accuracy and the willingness to dive deep into tracking and measurement methodologies is crucial.

 Responsibilities:

  • Measurement and analysis of movie marketing campaign performance while transforming raw data into actionable insights.
  • Gather/organize data from various sources and build insightful reports to help the department evaluate campaigns, understand consumer behaviors, and optimize marketing strategies.
  • Work within complex data sets and convert findings into easily visually pleasing data stories for both technical and non-technical audiences at all levels in a clear manner.
  • Translate overarching business questions into marketing analyses such as audience sizing & perception analyses, correlation coefficient analyses, and consumer journey mapping that evaluate performance, explore opportunities, and establish best practices.
  • Support the maintenance of KPI dashboards and reporting cadences to help stakeholders track leading/lagging metrics on an ongoing basis.
  • Complete adhoc research and analytics projects as needed.

Qualifications:

  • Deep experience with social analytics tools/platforms like NetBase,  Pulsar, Brandwatch, Facebook Insights (Facebook Business Manager), YouTube Analytics, Twitter Analytics, and Instagram Insights
  • Demonstrated expertise in data visualization (via Tableau).
  • Experience in Proficiency with Google Analytics and Google Trends
  • Expert communication skills (written and verbal), with a demonstrated ability to clearly and concisely distill even the most complicated findings into usable business insights.
  • Fluency in statistical computing (SQL, R, SPSS, Python).
  • Data modeling (regression, multivariate testing, segmentation, consumer journeys, media mix) experience.
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Job Details:


Benefits:
Five-day work week
Performance bonus
Medical insurance
Dental insurance
Life insurance

Skillsolved Recruitment Co., Ltd.
We call ourselves “CLOSERS.” We are a group of passionate headhunters who believe in delivering results for our clients, while providing service excellence. SkillSolved aspires to become the first Thai-brand recruitment company that comes to mind when hiring. Our consultants focus exclusively on mid-senior level permanent positions in various industries & functions:  Industries:  Banking & Financial Services  Life Science  Industrials  FMCG & Consumers  Retail & E-Commerce  Telecom, Media, & Technology  Functions:  Sales & Marketing  Accounting & Finance  Supply Chain & Procurement  Manufacturing  Information Technology  Human Resources 

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